The writing on the wall couldn’t be more clear, if Michelangelo painted it. RIM was suppose to have an investors meeting, but has since cancelled it, until after they launch BlackBerry OS 10. In plain terms, they have no good news to report and nothing to show for all their trouble. With BB10 still months away and RIM has nothing in the pipeline that it can reveal to investors to keep them settled.
“We decided to make BlackBerry World more focused on customers, developers and partners,” RIM spokeswoman Tenille Kennedy said on Tuesday. “We will hold a separate session targeted at the interests of the investment community later this year, once BlackBerry 10 is launched.”
RIM is reportedly set to hand out FREE BB10 devices to developers at BlackBerry World, which the Waterloo company hopes will “lure” them back in, but if developers aren’t impressed enough with BB10 to make apps (or the investment) in RIM/BlackBerry, things could look even more bleak than they do right now. Anyway you slice it, with nothing to show now, or for a few months, and BlackBerry 7 devices not selling, RIM is in a tough spot. While cancelling their meeting with investors may have seemed like the smart idea, it may also signal a sign of weakness and inability to compete, which could result in investors (and customers) losing confidence in the once dominate smartphone maker.