RIM changes name to “BlackBerry” and announces the Z10 and Q10 BlackBerry 10 devices

Posted on Jan 30 2013 - 12:03pm by Mike Wewerka

blackberry logo rim 610x400 580x380 RIM changes name to BlackBerry and announces the Z10 and Q10 BlackBerry 10 devices

Well it’s official, RIM is dead, well, sort of. RIM CEO Thorsten Heins took the stage at the BlackBerry 10 press event today and announced that they have decided to drop the name Research in Motion and will now be known formally as just BlackBerry. Maybe they were just tired of the Research in Molasses and RIM Job jokes or perhaps they really are dead set on changing their public image, as they’ve now updated their OS, hardware and their company name, overall, it really does seem like a brand new company.

And what better way to kick off the relaunch then with new hardware. BlackBerry has officially unveiled their new devices, the Z10 (all touchscreen) and the Q10 (the QWERTY/Touchscreen hybrid). The Z10 is the slab device that features a 4.2-inch HD display (1,280 x 768 resolution) 16GB of storage, 2GB of RAM and an 8-megapixel camera. The Q10 features a smaller more BlackBerry traditional 3.1-inch display and of course BlackBerry’s popular QWERTY physical keyboard.

If you dying to get your hands on the new Z10, BlackBerry announced that Verizon will sell the new handset starting in March for $199 with a new 2-year contract. Other carriers will be announced shortly. We’ll have more on the new devices soon.